Email Marketing Cost Calculator
Enter your list size and see what the major email platforms would charge per month and per year. Compare all providers at your list size side by side.
Tiers are priced by number of stored contacts.
Tiers are published list prices at the study date, rounded, for monthly billing. Annual billing is usually a little cheaper. Confirm on each provider’s pricing page. More email marketing guides →
GetResponse pricing guideActiveCampaign pricing guideHow email platforms price
Almost every platform charges by the size of your list rather than by how much you email. That means a big, unengaged list costs you every month even if it never opens. The cheapest provider changes as your list grows, which is why comparing at your size matters.
Discounts for annual payment and for a smaller stored list are the two fastest levers. Pruning unsubscribed contacts before you cross a tier boundary can drop your bill by a whole step.
Frequently asked questions
How does this email marketing cost calculator work?
Choose a provider and enter your list size and monthly send volume. It applies that provider’s published list-price tiers to estimate your monthly and annual cost.
Why does cost rise with list size?
Most email platforms price by the number of contacts you store, so the bill climbs in steps as the list grows. Some also charge per extra email sent.
Is it free and does it need my email?
It is free and needs no email or login. The calculation happens in your browser.
Are the tiers exact?
They are published list prices at the study date and rounded for planning. Confirm on the provider’s pricing page before you buy.
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